The Publishing Playbook: Running a Digital Publisher in 2016

With all the players in the digital publishing space, it can be difficult to know where to start. WordPress has positioned itself in the publishing market with a unique set of tools to help publishers with every step of their workflow.

Using some of the same tools that power sites like CNN, Quartz and Time we’ll look at how to build a digital publication from the ground up and tackle challenges such as:

– Managing contributers
– Publishing your content to multiple destinations
– How to use new tools such as Facebook Instant Articles and Google AMP to get more traffic
– Integrating advertising and other monetization methods without hindering the end user experience

And much more! With all the tools available in 2016, this will be a step-by-step walkthrough to get up and running whether you’re a new publication or an existing digital publisher looking to modernize your workflow.

Speaker